About the Journal
JKKNIU Business Review (JKKNIUBR) is a peer-reviewed academic journal dedicated to advancing knowledge and research in the broad and dynamic field of business and management. The journal provides a scholarly platform for researchers, academics, practitioners, and policymakers to publish original research, review papers, conceptual studies, and theoretical contributions addressing contemporary business and organizational issues.
JKKNIUBR welcomes high-quality interdisciplinary research covering areas such as Business Administration, Management, Accounting, Finance, Marketing, Human Resource Management, Entrepreneurship, Economics, Banking, International Business, Supply Chain Management, Organizational Behavior, Corporate Governance, Business Analytics, and related fields.
The journal encourages empirical, theoretical, and applied research that contributes to a deeper understanding of business practices, organizational development, markets, and economic activities at local, national, and international levels. Particular emphasis is placed on research that offers meaningful theoretical insights, innovative methodologies, practical implications, and evidence-based solutions to contemporary business challenges.
JKKNIUBR aims to foster intellectual exchange among scholars and practitioners by providing an accessible and rigorous platform for the dissemination of high-quality research. The journal seeks to contribute to the development of business knowledge, informed decision-making, effective management practices, entrepreneurship, sustainable economic development, and organizational and societal well-being.
The journal welcomes submissions from researchers and practitioners from Bangladesh and around the world and is committed to maintaining academic integrity, rigorous peer review, ethical research practices, and high standards of scholarly publication.
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